About the Book
All of us who are currently involved in any professional environment or intend to work in it one day are aware of how crucial communication is for your success. If you are looking for a guidance on communication techniques used in various professional speaking and writing courses, then this book is the best for you.
The book is divided into seven chapters with the below topics:
• Chapter I- Communication Strategy
• Chapter II- Writing: Composing Efficiently
• Chapter III- Writing: Macro Issues
• Chapter IV-Writing : Micro Issues
• Chapter V-Speaking: Verbal Structure
• Chapter VI- Speaking: Visual Aids
• Chapter VII-Speaking: Nonverbal Skills
This book will explain you various strategies that affects communication and also analyse the five strategic variables that builds the foundation of it. The strategies includes the communicator strategy, audience strategy, message strategy, channel choice strategy and culture strategy. The next three chapters will give you the details of the writing process that is how to write faster and how to deal with ‘macro’ as well as ‘micro’ issues using document design, signposts to show connection and choosing the correct style. The last three chapters are focused on the three aspects of business speaking. Chapter 5 explains the verbal aspect that is what to express in presentations, question-and-answer sessions, meetings and other speaking situations. Chapter 6 describes visual aids and all kinds of overall and individual slides. Finally Chapter 7 will analyse nonverbal delivery and listening skills. By the end of this book you will be nearly be a master of this skill. Make it a point that you go through the ‘Checklist’, ‘Recapitulative Summary ‘and ‘Test your Understanding ‘ sections which are there at the end of every chapter.
About the Author
Mary Munter is presently teaching management communications in Dartmouth’s Tuck School of Business. She had previously taught at Stanford Graduate School of Business and various other universities. Mary has been consulted with over 90 corporate clients and has written umpteen number of books and articles. She has used her years of experience in creating a guide that has benefited all the students and professionals around the world.
Reading Level: Advanced
No. of Pages: 178
Bind Type: Paperback
Publisher and year: Dorling Kindersley (India) PVT. LTD, 2011
Edition: Eighth Edition
There are no reviews yet.